Jim Morris
Jim Morris joins Rush on Next Level Thinkers, the show for visionaries, innovators, and high performers shaping what comes next. Jim believes we cannot become the greatest version of ourselves by ourselves. Author of Connect or Die: How to Survive A.I. and CEO of Human Touch Publishing, he has spent a lifetime learning to read people and build real relationships, a skill first forged through a hard early life and now sharpened against the rise of artificial intelligence.
This is a conversation about the human connection no machine can replace. Jim and Rush go deep on the difference between confidants, allies, and acquaintances, why relationships take energy, effort, and time, and the practice of intentional integrity: doing what matters most in the moment that matters most. As AI learns more about us than ever before, they ask what exists between two people that technology can never truly reach.
In this conversation
- The difference between confidants, allies, and acquaintances
- Why real relationships take energy, effort, and time
- Intentional integrity: doing the right thing when it costs you

Jim Morris
Author of Connect or Die · CEO, Human Touch Publishing · Keynote Speaker
About the show
Next Level Thinkers is a Charting New Horizons of Brilliance podcast: conversations with high performers pushing the boundaries of effort, mindset, and human potential. Hosted by Eric "Rush" Christopher Rush, a Bronze Star combat veteran and the number one podcaster in North Texas.